Who We Are


Our Core

  • The relentless pursuit of personal excellence is the arduous journey all those who seek greatness must embark on. It is recognizing that in a world full of acceptable mediocrity, those who freely choose the difficult path will ultimately find themselves set apart from the rest of society.

    Although the journey will be lonely at times, the truly great know the struggle is a small price to pay for the opportunity to join the ranks of those who leave a lasting impact on those around them and the world.

  • Unbridled enthusiasm and passion for our work are the fuels that drive us forward every day. Without these we are relegated to a life with no purpose.

    Enthusiasm and passion are what give us personal ownership for our work. Our joy and energy for our mission propels us to do more and to be more. We desire ways to become more deeply involved in the work and are fiercely protective of what we build together.

  • Wholehearted recognition for the humanity of our people means that we do not shy away from the realities of what it means to be human. We see the struggles of our peers and without judgement seek to facilitate a path of growth and success for them. Without our humanity we are nothing.

    Our joy is found in the success of our mission as a group, not individually. Embracing our humanity means we do not try to mask the less favorable sides of it but face those head on with the intention of rising above and finding our best selves through overcoming.

Our Creed

Our business is not just a venture; it is a powerful tool. It serves as the means for us to build a future allowing the individuals within to pursue their dreams.

We embrace the pursuit of personal excellence and competitive greatness, rejecting mediocrity in all forms both individually and as a collective.

Through this pursuit, we will build the greatest organization possible and forge a machine capable of shaping any future we can imagine for ourselves, our peers, and our communities.


Our People

  • Derek Spohn

    CEO

    A background including the United States Marine Corps, Morgan Stanley, and more make Derek a formidable leader and Swiss army knife in every situation.

  • Matt Konopka

    VICE PRESIDENT OF OPERATIONS

    Matt is no stranger to the industry, having been managing operations for various size flooring companies for years. He knows what it takes to run an efficient and effective team.

  • Meredith Lee

    VICE PRESIDENT OF SALES

    Coming from the world of heavy trucking sales, Meredith is a master at understanding her customers needs and how her product can address them.

  • Rick Spohn

    FLOORING CONSULTANT

    Over 20 years of experience in the flooring industry have made Rick a known player that is respected for his expertise and integrity.

  • Mike Powell

    REGIONAL ACCOUNT MANAGER

    Mike comes from a strong and diverse history of using his companies solutions to solve his customers problems. A natural friendliness and authenticity make Mike a powerful ally in any venture.

  • Trent Bell

    REGIONAL ACCOUNT MANAGER

    Trent found great success in the corporate refreshment world both in sales and management for some of the worlds largest companies. He knows what sets apart truly exceptional service.

  • Driggs Moore

    REGIONAL ACCOUNT MANAGER

  • Alex "Brady" Garzarelli

    QUALITY CONTROL & WAREHOUSE LEAD

    Brady brings his expertise of working in flooring warehouses for national competitors and applies it to the Smart Floors quality standard. Every cut is inspected before being passed on to your installer.

  • Megan Loesel

    OPERATIONS COORDINATOR

  • Tabi Atwood

    OPERATIONS COORDINATOR

  • Barrrett Spohn

    DIRECTOR OF PAWPERATIONS

  • Luna Cerna

    CHIEF TREAT INSPECTOR